Background & Objective
We combined forces with Armilary and created a small, but highly polished app called Alibi. Alibi is a camera app without a lens, it captures photos taken by Instagram users who happen to be nearby at a venue, gig or general outing.
Alibi made use of popular API’s, using Foursquare for the venue locations and Instagram for the content, we were able to create a very slick app which proved very popular. The app worked in the background automatically creating a visual journal of the places you visit without the phone ever needing to leave your pocket.
We quickly rose to high rankings in the Photography category on the App Store after soft-launching Alibi at SXSW 2013. Not only did we take Alibi to Austin (Texas), the product was also later featured at Seedcamp Berlin.